The Crop-to-Cup philosophy is one we hold to practice since day 1.
This means we strive to approach coffee in the most holistic manner possible. We believe that every stage of the coffee process is precious and must be conducted with utmost care and skill. This means that although we source our green coffee beans from independent farmers, they involve us in all the post-harvest processes.
A good relationship between farmer and roaster is essential to us. The friendships formed with the coffee farmers are very valuable to us. All parties are passionate about the same thing: producing excellent coffees. Therefore, we join forces and share our experience and knowledge of the field. Once the coffee reaches us, there are still a few steps before the final cup! The art of roasting and brewing are equally as important, and skills that we practice and improve on every day – as well as the art of hospitality, which is where Marc’s Cafe comes into the picture.
Because of this, we’re able to produce astounding coffees in a consistent manner, while supporting livelihoods, practicing sustainable agriculture, and making the value of Indian coffees recognised at last.